Leo’s/Leonardo’s

Visual Identity, Collateral Design; Photography

The Bangkung Row

2018 – 2023

Refreshed visual identity and collaterals for Leo’s, formerly Leonardo’s—a restaurant and wine bar in Bangsar that had been in operation for over a decade at the time.

As the restaurant embraced a new direction, the first iteration of the identity was designed to be modern and sleek, while retaining a sense of old-world charm.
In the subsequent rebrand, the identity took on a bolder, more casual tone, yet maintained elements of sophistication and character. The wine stain motif was revisited and integrated into the logotype, while a deep wine red became the primary colour—reflecting the restaurant’s renewed focus on its wine bar and curated wine selection.